Social Media Specialist

City & the Sea · Cairo, Egypt · Posted 2026-08-09

Company DescriptionCity & the Sea is a boutique travel and event consultancy that designs bespoke experiences across the globe, with a strong presence in Egypt’s most iconic destinations. The company specializes in private travel management, destination events, corporate retreats, and elevated concierge services for discerning clients. Its work is defined by precision, creativity, and deep local insight, ensuring that every journey is seamless and memorable. From private villas and yachts to immersive cultural itineraries and tailored celebrations, City & the Sea delivers highly personalized, carefully executed experiences.Role DescriptionThe Social Media Specialist is a full-time, on-site role based at our office in Downtown Cairo, Talaat Harb.The specialist will be responsible for managing the company’s day-to-day social media presence across multiple platforms, including content ideation, content creation, planning, calendar development, scheduling, publishing, and community management.The role requires someone who can independently develop creative and engaging content that reflects the City & the Sea brand, including social media posts, Reels, Stories, captions, and other digital content formats. The specialist will be expected to plan and maintain monthly and weekly content calendars, coordinate content requirements with internal teams, and ensure content is delivered and published consistently.Responsibilities also include developing and executing social media campaigns, creating content around our destinations, travel experiences, events, and services, monitoring engagement, responding to comments and messages, tracking performance metrics, and optimizing content based on insights.The ideal candidate should have a strong creative and visual eye, understand current social media trends, and be comfortable using basic photo and video editing tools to produce high-quality content. They should also be able to work independently while collaborating closely with the marketing and internal teams.QualificationsProven experience in Social Media Marketing, Digital Marketing, and Content Creation.Strong ability to create social media content from concept to execution.Experience creating Reels, Stories, posts, captions, and other social media formats.Ability to independently create and manage social media content calendars and posting schedules.Strong creative and visual sense with attention to detail.Familiarity with Canva and basic photo/video editing tools.Strong written and verbal English communication skills.Experience managing social media accounts for lifestyle, travel, hospitality, events, or luxury brands is an advantage.Ability to analyze social media metrics and provide performance insights.Strong organizational skills and ability to manage multiple deadlines.Ability to stay up to date with social media trends, platform updates, and best practices.Bachelor’s degree in Marketing, Communications, Media, or a related field is preferred.Fluency in English is required.Must be available to work full-time, on-site from our office in Downtown Cairo, Talaat Harb.

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